Lisa Soard

Account Supervisor

Lisa has played pivotal roles in most of the work KSA had done on behalf of its clients during her tenure at the firm. She is a media guru, creative thinker and manager of critical information. Lisa helps KSA clients by landing high-value media placements, coordinating community outreach campaigns, managing logistical details, and providing counsel on how to use social media strategically.

Lisa has extensive expertise with health care clients. During her 10 years at KSA, she has worked with Sherman Hospital in Elgin and Vista Health System in Waukegan to develop comprehensive grassroots advocacy and communications plans, and Access Community Health Network (ACCESS) to establish a strong presence in the media and position ACCESS’ CEO as a leader in health care reform and community-based health care. In addition, she is the point person in KSA’s work with Thresholds.

For Sherman Hospital, Lisa coordinated the activities of the communications and community outreach team as Sherman sought and received approval from the Illinois Health Facilities and Services Review Board to build a $325 million hospital. She helped strategize and manage media outreach for the new hospital’s grand opening events, which helped Sherman and KSA win the 2010 Publicity Club of Chicago Platinum Award.

Lisa has worked with several association clients. She took a lead role to develop a market research-based plan for the American Theological Library Association (ATLA) and its member librarians convince college development officers and member schools to sign up for a new ATLA service. She also garnered media coverage for the Illinois Association of Community Action Agencies, Illinois Bankers Association, and for nonprofit clients such as Boys & Girls Clubs of Chicago and Thresholds.

Lisa is committed to her church and sings in the choir. She lives in Chicago’s Old Irving Park neighborhood with her husband Ryan, and her son Jack. She graduated from Drake University in Des Moines, Iowa with a bachelor’s degree in Journalism and Mass Communications.